Case Studies...
Below are our articles on the subject of Case Studies. If you can't see what you are looking for our other categories are displayed on the left under 'Our Quick Links'...
An Exceptional Sales Person and a Great Manager
Want to maintain your role as an exceptional sales person while also being a great manager and mentor to employees? Here, we’ll look at the characteristics you need to develop to make that dream happ...
Balancing Your Life at Work and Home
Are you lacking balance in your work and home lives? Read this article and find out how you can be effective on all fronts!...
Becoming a Sales & Marketing Mentor
Have you ever considered becoming a sales marketing mentor? Then this article will help get you started!...
Can Introverts and Extroverts be Sales & Marketing Managers
Whether you’re an extrovert or an introvert, you can be a great sales marketing manager. You just have to know how to use your strengths!...
Conducting Research on Potential Employers
Planning for a sales marketing management includes researching prospective employers. Here, we offer some strategies to get you the 'real scoop'....
Continuing Education for Sales & Marketing Managers
Continuing education is critical for sales and marketing managers. Fortunately, there are numerous types of continuing education programmes to try!...
Could You Go Self-employed?
Make sure you know what’s involved before you forsake the safety of being an employed sales marketing management professional for the rush of being self-employed....
Creating a Supportive Sales & Marketing Team Environment
How will you create a supportive sales and marketing team environment? Not sure? Then read this article and discover five great ways to make every work day pleasurable!...
Disciplining Your Sales & Marketing Employees the Right Way
Discipline is a natural responsibility of being a sales marketing manager. Here’s how to make sure you discipline with fairness, efficiency and effectiveness....
Ethical Considerations When Leaving Your Job
There are numerous ethical considerations that sales and marketing managers need to reflect on when leaving one employer for another. Here, we take a look at six of those considerations....
Finding Sales & Marketing Management Positions in UK
Want a sales and marketing management position that’s based in the UK? Here are five ways to help you find the right job for you!...
Finding Sales & Marketing Positions Outside the UK
Are you looking for sales marketing management jobs outside of the UK? Here are some items to consider....
Gaining Loyalty from the Employees at Your New Company
Want to gain loyalty from the employees at your new company? This article gives specifics to help you build trust from the day you arrive....
Getting Promoted Within Your Company
Want to get promoted to a sales marketing management from within your current company? Here are some great ways to do just that!...
Getting the Best from Networking Events
Networking events can deliver a variety of business opportunities for people working in sales marketing management although effort will be required before it delivers....
Goal Setting and Sales Management
Using SMART goals to set targets that can drive and inspire rather than demoralise a sales team is all part of the sales marketing management role....
How Can Sales Consultants Market Their Services?
Marketing advice for sales consultants....
How to Get Into Sales Marketing from a Different Career
Do you want to change careers and move into the fields of sales and marketing? Here are some ideas!...
How to Interview Sales & Marketing Personnel
When you become a sales and marketing manager, one of your responsibilities will be to hire new personnel. Here, we explore the best way to conduct a job search....
How to Market Yourself
In order to market yourself you have to analyse what it is you have that will be useful to people or businesses and then work out where and how to promote yourself....
I Was Not Cut Out for Sales: A Case Study
The cut and thrust of sales marketing management is a major motivator for sales professionals but we spoke to someone who found that the pressure didn’t suit them at all....
Interview Tips for Sales & Marketing Managers
If you’re interviewing for a sales marketing management position, read these five tips first!...
Is it Time to Find a New Employer?
Not sure whether to leave your sales marketing management position? Here are five indications that it may be time to go....
Leading the Market With Your Product
Leading a market with your product requires eyes in the back of your head, to stay one step ahead of the competition, and an inspiring marketing and advertising campaign....
Learning How to Market a Product or Service
Having trouble understanding what marketing is? Let our quick guide help you uncover this science, and art....
Learning How to Sell a Product or Service
Are you lacking sales training? Here are some realistic ways to learn how to sell a product or service....
Learning Sales & Marketing Management "Jargon"
If you’re going into the field of sales marketing management, you need to know how to talk the talk! Here, we’ll explore some common jargon you’ll find on-the-job....
Marketing Yourself to Find a New Job
Marketing yourself, both online and offline, is essential to gaining a new job as you go higher up the ladder of sales marketing management....
Networking Events and the Sales Marketing Manager
Networking events offer opportunities for sales marketing managers but choose the right ones and prepare well....
Personality Types for Sales and Marketing Management Roles
Do you have the right personality to become a sales marketing manager? Find out now!...
Pros and Cons of Being a Sales and Marketing Manager
Trying to decide if a sales marketing management career is right for you? Check out these pros and cons!...
Questions to Ask Potential Sales & Marketing Employers
Asking questions is as important for the sales and marketing interviewee as it is for the interviewer. Here are five good ones to get you started!...
Recommended Training and Schooling
Want to get into sales marketing management? Don’t forget that you’ll need training before you send your cover letter and CV to prospective employers....
Sales & Marketing Management "Best Practices"
Are you interested in being the strongest sales marketing manager possible? Try implementing these 10 'best practices' for maximum effectiveness on the job!...
Sales & Marketing Management CV Hints
If you’re planning on seeking out a sales and marketing management position, you need to have a strong CV. Here, we’ve organised some hints to help you make certain yours shines....
Sales and Marketing in a Company: Interview With MD
We talk to an experienced sales marketing trainer who has taken on the role of sales marketing director for a startup franchise business....
Sales Marketing Management Quiz: Are You Right for the Job?
Should you send in a CV and cover letter for a sales marketing management position? Take this quiz!...
Sales Marketing Management: an Overview
Want a job that offers a decent salary, plenty of customer interaction and opportunities to inspire others? Sales marketing management may just be the career path for you!...
Sales Tactics in a Financial Downturn
In a financial downturn, price will become the key factor but price wars have losers as well as winners so make sure you are ready for the battle....
Sample Interview Questions
This article presents some typical interview questions that you might face when applying for a sales and marketing management job, and gives you advice about how to answer them effectively....
Stay Focused on Your Current Job While Looking Elsewhere
Even though you’re looking for a new sales marketing management position, you must not allow your current workload to fall to the wayside. Here, we explore five ways to keep your focus while sending ...
Staying in Touch With Your Employees When Travelling
Want to make sure that you’re still seen as the department manager even when you’re travelling? Here, we’ll look at a way to remotely lead your staff on a daily, weekly and bi-weekly basis....
Teaching Sales & Marketing Courses
Do you love the world of sales and marketing? Then why not share your knowledge with others by teaching sales and marketing classes and seminars? Here, we show you how to get started!...
The Biggest Mistakes Sales Marketing Managers Make
What are the eight biggest mistakes otherwise-good sales marketing managers make? Read this article to discover them for yourself!...
The Difference Between "Sales" and "Marketing"
Are you confused about the difference between sales and marketing? We’ll explore two scenarios here to help you!...
The Pro's and Con's of Relocating For a New Job
Have you considered relocating for a sales marketing position? Here, we’ll explore the pros and cons of moving your household to another area of the country or world....
Use Your Job Training on a Personal Level
If you’re a sales and marketing manager, why not use your professional skills to get ahead personally? Here’s how!...
Use Your Sales or Marketing Background as a Volunteer
As a sales and marketing professional, you have valuable insights and experiences that could be shared with local nonprofits. So why not volunteer your services today?...
Use Your Social Life to Find New Clients
Are you looking for new sales leads? Why not use your social life to find clients for your company?...
Virtual Interviews - Doing Them the Right Way
Face-to-face interviewing isn’t always feasible, especially if you are applying for sales marketing management jobs outside of your area. Therefore, it’s important to understand how to conduct virtua...
Ways to Gain Management Experience
Don’t have any management experience? Then it’s time to go out there and get some, here’s how!...
Why You Aren't Getting Interviews or Job Offers
Are you frustrated because you’re not getting interviews or job offers? Here are six reasons why, and what you can do to rectify this situation!...
Wooing Past Employees to Your New Company
Have you worked with some fantastic sales and marketing professionals during your career? Now that you’re a sales marketing manager, why not bring them aboard, too? Here’s how....
Write About Sales Marketing Management Issues
Are you a sales marketing expert (or at least someone who wants to be seen as an expert in his or her field?) Try writing about sales marketing management issues!...